There is some time now that the organizing team of the biggest trade show in Greece has been moving in the rhythm of HORECA, in order for the most important forum on Hotels and food service industry to return on 7-10 February of 2020 bigger and more complete.
After 15 years of extremely successful course, HORECA is now a key business forum for the professionals of the Hotel and food service sector and the most important social event in which all business forces of Greek Tourism are brought together. So from the very first moment that the preparations for the 2020 edition were announced, the interest from the industry’s company was enormous, and several months before opening date, 354 companies have already finalized their participation, showing once again their confidence in the trade show but also confirming its enormous commercial efficiency.
So regarding all the above, the 15th HORECA 2020, will be once again the largest exhibition event in Greece and one of the largest and best exhibitions of its kind in the world, and will help improve and modernize the facilities and services of the hotels and enterprises of our country’s food service sectors!
Raising the standards even higher!
The goal is one: To help the biggest show on catering, hotel equipment and foodservice units raise the quality standards even higher, so that this four-day live commercial forum will be able to once again meet in the most effective way the needs of its exhibitors and visitors. HORECA 2020 is expected to attract more than 126,000 visitors and to be for the umpteenth time the ultimate meeting point for hospitality professionals in our country. For the 15th consecutive year, the show prepares to bring together the tourism professionals with the entire supply chain (foodservice, coffee and beverages, alcoholic and non-alcoholic drinks, food and snacks), and the leading enterprises of hotel and restaurant equipment, technological solutions and online services, as well as with the major companies specializing in the construction, renovation and saving of energy for hotels and food service companies. In the stands of 550 exhibitors that will cover a total area of 50,000 sq.m.will be presented all the modern trends and innovative products in order for the exhibition to respond effectively to the demands of modern tourist accommodation and food businesses. Meanwhile, responding to the needs of its visitors for knowledge and expertise, the show will host this year too a series of parallel events which are expected to attract the interest of thousands of professionals who do not rest on their laurels but want to constantly evolve.
Finally, the advertising promotion for the show will once again be impressive, with a marketing budget of € 500,000 that will cover all media (TV, radio, social media, magazines, nation-wide Sunday press) to display the dynamic of the show while maximizing its traffic and its commercial success.