11-14 FEB 2022

Metropolitan Expo Greece

11-14 February 2022


HCH General Assembly

The 9th Annual General Assembly of the HCH

The annual meeting of the entirety of Greek hoteliers was once again held for the 9th consecutive year on Friday 7, during the first day of HORECA, consolidating the fair’s reputation as the leading Hospitality and Foodservice trade show in Greece.

“Tourism is a national matter.” This is how Mr Alexandros Vassilikos, President of the Hellenic Chamber of Hotels started his speech at the 9th General Assembly of the HCH, which took place during the course of HORECA 2020. Climate change, new technologies, new consumer habits as well as the opportunities charted at the new decade in the tourism industry, were some of the major issues analyzed at the annual event that managed to attract the majority as well as the undivided attention of Greek hoteliers.

In his opening statement, Mr Vassilikos referred to the challenges faced by the industry, while stressing the role of hotels in further enhancing and developing Greek tourism.

“2020 is at a crossroads. A decade has ended and a new one is opening up before us. Now is the time to push forward,” stated Mr Vassilikos. “Now is the time to design and shape the new decade. To envision 2030 and, of course, make that vision possible. We will achieve great things for tourism and Greece; with confidence, vision, ideas and actions, setting the bar even higher.”

Alexander Vasilikos (President of HCH), Agni Christidou (Director of HCH), Christina Tetradis (Vice president of HCH)

Alexander Vasilikos

Hotels, a pillar of stability and growth

Mr Vassilikos emphasized that the previous decade was a great lesson for all, as Greece was at the center of an unprecedented crisis on too many levels. But, as he said, now is the opportunity to create a future we will be proud of. “Hotels and tourism have been acknowledged as strategic pillars for the country’s economic stability, growth, return to regularity, employment support and the creation of jobs for young people.”

“Many challenges lie before us. This is the time for decisions. Decisions that will guarantee the sustainable development of tourism in the years to come and allow the hotel industry to support the Greek economy and society, “concluded Mr Vassilikos, while he stressed that “The HCH will be at the forefront of the great collective effort to make the leap into a new reality for Greek tourism, hotels and their people.”

Harry Theoharis, Minister of Tourism

The Minister of Tourism addressed the General Assembly

Afterwards, the Minister of Tourism, Mr Harry Theoharis, also gave an address, in which he emphasized the fact that the development of the hotel and tourism sector needs coordinated action in order to come about. At the same time, he argued that the improvement in the quality of Greek tourism is the number one strategic objective of the Ministry of Tourism and the new Greek government.

“All of us here have a common objective: to make tourism the focus of a new, modern, strong and prosperous Greece,” he stated inter alia.

“In this new Greece that can and should become the latest success story in the Mediterranean and Europe, in general, tourism cannot be taken lightly, but should be considered a national matter. After all, according to the HCH, tourism is a matter for all of us.”

Concluding his address, Mr. Theoharis stated that “We are now called upon to work in a methodical and organized manner, by putting an emphasis on a more permanent result.”

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